Photo Credit: Mike English

Kate and Kay Allison

Kate and Kay Allinson owned a restaurant together on the Wirral, where Kate was head chef. Together they created the Pinch of Nom blog with the aim of teaching people how to cook. They began sharing healthy, slimming-friendly recipes and today Pinch of Nom is the UK's most visited food blog with an active and engaged online community of over 4 million followers.   Their first book, Pinch of Nom, was the fastest selling non-fiction book since records began and the combined sales of all their books are over five million copies.